| October 5, 2007
Check out bizSanDiego’s October issue, just posted at bizSanDiego.com! See the whole magazine in the digital edition and visit the site for extra Web exclusives.
And don’t forget, bizSanDiego’s last bizExchange Speaker Series of 2007 featuring entrepreneurs John Kontopuls, president, founder and CEO of Elite Show Services, Inc. and Peter C. Farrell, founder, chairman and CEO of ResMed Inc. is taking place next week on October 10. Register today!
Cover Story
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The Elasticity of Diversity | by Rebecca Smith
Mimics. It’s the first thing that comes to mind in a sci-fi world without independent thought, without diversity. So, in order to stress the importance of diversity, bizSanDiego hopes to expand everyone’s views about a word that describes much more than ethnic and gender differences in and outside of the realm of business.
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Groovy like a movie - corporate story telling - Web and broadcast
San Diego-based – traditional and new media
Click to meet the team
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Life Science
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Life Behind the Science | by Celene Adams
The life sciences industry is one of the main drivers of San Diego’s economy, but beyond the numbers are the people—the heart and hope of the region. Take Laura Farmer, for instance, who says that breast cancer is the best thing that ever happened to her. Say what?
Dialogue
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Creatively Speaking | Interview by John Lincoln
See how René McKee, vice president of marketing of California Coast Credit Union, David Oates, president of Stalwart Communications and Steven Bellach, director of branding and advertising for Jenny Craig Inc. responded to this question:A fictional CEO with a Ping-Pong ball head, and a talking gecko with a British accent. Great advertising campaigns. What are the secrets to successful advertising and marketing strategies, and how do you convince clients to think outside of the proverbial box?
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Advertisement
Discover Downtown Day 2007 (The Park at PETCO Park)
Saturday Nov. 3rd 10a.m. - 4p.m.
http://www.sandiegodowntown.org/
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Be a Part of the January Dialogue Section
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bizSanDiego's Dialogue section is one of the most read sections in the publication, and we want to offer you a chance to become a part of it. By submitting a 250-word response to the question listed online, you will enter yourself for a chance to be featured in the Dialogue section of bizSanDiego's January issue. Follow this to see the January Dialogue question.
New Blogs
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From The Editor’s Desk, A Day in the Life | by Jon Hindman
Nature vs. nurture is constantly a big debate. Like many debates, I’m in the middle, and feel that nature and nurture both contribute significantly. Why? I believe there are many things you can’t control, but on the flipside, plenty of things you can control.
The Future of San Diego International Airport | by Douglas Wolf
The chair of the airport commission, Alan Bersin, has stated publicly that in view of the voters' rejection of a dual civilian military at Miramar, Lindbergh is the spot for our airport now and in the future. He might have added that voters have repeated the same message for the past 20 years, as the airport commission needlessly spent millions of dollars on repeated “studies” to put forth a case for anywhere else but Lindbergh.
Readership Survey
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We’ve had a fantastic first year, but we want to make the second year even better. Take our Readership Survey to tell us how we’re doing. When you do, you’ll be entered for a chance to win one of three Amazon.com gift cards!
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